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This is an ongoing project that will accompany the first few modules. Think of this as a worksheet that will help you concretize your growth goals, constraints, and action plan—all in one handy document.
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Make a copy of this document. The specific readings provide instructions on when and how to fill out certain sections below. Complete the readings and refer to this worksheet as needed. You can skip sections if you wish, but we highly recommend completing the entire sheet, with Part 4 being the most critical.
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Example: Acquisition Strategy Completed
Estimated time: 25-40 mins.
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Reading: The Five Fits Framework →
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Try to keep your answers as short as possible, writing 1-2 sentences where necessary.
Describe whom you choose to serve in 1-2 sentences:
Estimated market size (e.g. 3M people, 100K companies):
Link to your personas project: [ ]
Outline some of the defining traits of your product.